From January 1, 2009 to October 31, 2009, have a look at the following statistics for my website:
Total hits: 4,130,666
Average visits per day: 181
Average visits per week: 1,265
Average visits per month: 5,489
Average pages viewed per visit: 4
Average pages viewed per day: 659
Highest volume time of day: 1 p.m. - 2 p.m.
Highest volume day of the week: Tuesday
Highest volume day: Tuesday, Feb. 3, 2009
Highest volume month: April 2009
Looks like people are certainly visiting RanchoSantaFeHomes4Sale.com!
Thursday, November 5, 2009
Tuesday, October 20, 2009
Rancho Santa Fe Area Sales Summary
The latest information on sales in Rancho Santa Fe
January-September 2009 vs January-September 2008
Homes
2008 (129 sales)
Average Sales Price $3,439,005 Median Sales Price $2,650,000 Avg. perSqFt $606.06
2009 (101 sales)
Average Sales Price $2,681,280 (-22.0%) Median Sales Price $2,300,000 Avg. perSqFt $484.93 (-20.0%)
2009-101 Sales included 17 REO's & 4 Subdivision sales. At total of 25 properties were taken back by Lender ( not sales)
Information gathered from 1st American Title Company.
January-September 2009 vs January-September 2008
Homes
2008 (129 sales)
Average Sales Price $3,439,005 Median Sales Price $2,650,000 Avg. perSqFt $606.06
2009 (101 sales)
Average Sales Price $2,681,280 (-22.0%) Median Sales Price $2,300,000 Avg. perSqFt $484.93 (-20.0%)
2009-101 Sales included 17 REO's & 4 Subdivision sales. At total of 25 properties were taken back by Lender ( not sales)
Information gathered from 1st American Title Company.
Wednesday, September 30, 2009
Print Advertising VS Technology
We've all read it in the news - and chances are high that we did not read it in a newspaper but instead while browsing the Internet - that the newspaper industry is currently threatened with extinction. That means that the approach that real estate agents take to effectively market properties must change, adjust, evolve, and stay ahead of the technological curve in order to succeed.
In the past, we relied heavily upon print ads, especially those found in newspaper real estate sections. However the majority of buyers now do house hunting via the Internet. The National Association of Realtors (NAR) reports that 87 percent of home buyers in the US say they used the internet as an information resource during their home-buying process - and the numbers of online buyers continue to skyrocket. Connecting with those buyers is vital, and that is why I am intensely focused on tech-savvy marketing and why I stay up to speed on all the latest online real estate marketing methods and trends.
Not only do my clients benefit from having their homes marketed on more than 30 unique online sites and extensive email marketing, for instance, but Coldwell Banker just launched iPhone applications especially designed for customized real estate searches. I can use the application to perform lightening fast searches for property in your neighborhood or around the globe. Researching recent home sales data from an iPhone is a breeze, and you can also be alerted when new properties or open houses are made available that meet your criteria. Addresses and directions to homes are also provided thanks to a built-in GPS system.
The future is here, and it is more exciting than any of us could have possibly imagined. Please don't hesitate to call or send me an email if you'd like further information regarding the market.
Friday, September 25, 2009
Home Sales in 92067
Over the past 90 days, there have been 26 properties that have closed escrow in the 92067 zip code. Pricing ranges from $1,449,000 in Hacienda Santa Fe to $5,950,000 in the Covenant. At present there are 18 properties Pending and over 250 Active listings.
The market is gradually regaining itself. The higher end homes ( over $5M) are slower to recover, although there are 3 properties currently Pending over $6M.
Buyers are coming from all across the United States and the world looking for well priced properties in Rancho Santa Fe. The locals seem to be laying low, not moving from neighborhood to neighborhood as has been the norm here for years.
Let's see what develops in the months ahead.
Have a great day!
Danielle
The market is gradually regaining itself. The higher end homes ( over $5M) are slower to recover, although there are 3 properties currently Pending over $6M.
Buyers are coming from all across the United States and the world looking for well priced properties in Rancho Santa Fe. The locals seem to be laying low, not moving from neighborhood to neighborhood as has been the norm here for years.
Let's see what develops in the months ahead.
Have a great day!
Danielle
Wednesday, September 2, 2009
Turning up the Heat in RSF
As we are seeing a rebound in the housing market in San Diego, these changes are being slowly reflected in the higher end Rancho Santa Fe marketplace.
In the last 30 days there have been 7 properties that have closed escrow in the 92067 and 92091 zipcodes, ranging in price from $2M to $5.4M. Currently, there are 11 Pending properties ranging in price from $2,95M to $5,995M.
It is great to see movement in the market. But, it doesn't put quite a dent in the nearly 300 Active listings over $2M in Rancho Santa Fe.
Seems like the heat is slowly increasing in the market. Multiple offers are ocurring on properties that are priced under market, bank owned and short sales. Could be signs of the times.
In the last 30 days there have been 7 properties that have closed escrow in the 92067 and 92091 zipcodes, ranging in price from $2M to $5.4M. Currently, there are 11 Pending properties ranging in price from $2,95M to $5,995M.
It is great to see movement in the market. But, it doesn't put quite a dent in the nearly 300 Active listings over $2M in Rancho Santa Fe.
Seems like the heat is slowly increasing in the market. Multiple offers are ocurring on properties that are priced under market, bank owned and short sales. Could be signs of the times.
Thursday, June 18, 2009
Fantastic Rental Opportunity In Rancho Santa Fe
For Lease in Cielo in Rancho Santa Fe$5500/month, 4 bedrooms plus detached guest casita. 3 car garage, clean, bright & open floorplan. Views to forever!
Owner prefers 1 year lease. Pets negotiable.
Call Danielle for more details:
858-759-6502
Thursday, March 12, 2009
Real Estate Summary for Rancho Santa Fe
The median sales price for homes in ZIP code 92067 in Rancho Santa Fe from Dec 08 to Feb 09 was $1,700,000 based on 8 sales. Compared to the same period one year ago, the median sales price increased 4.6%, or $75,000, and the number of sales increased 100%.
Average price per square foot for homes in 92067 was $512, a decrease of 4.7% compared to the same period last year.
There are currently 272 resale and new homes in ZIP code 92067 on Trulia, including 1 open house, as well as 17 homes in the pre-foreclosure, auction, or bank-owned stages of the foreclosure process. The average listing price for homes for sale in 92067 was $3,885,831 for the week ending Mar 04, which represents a decrease of 0.9%, or $33,574, compared to the prior week.
Popular ZIP codes in Rancho Santa Fe include 92067 and 92091, with average listing prices of $3,885,831 and $4,456,477.
Average price per square foot for homes in 92067 was $512, a decrease of 4.7% compared to the same period last year.
There are currently 272 resale and new homes in ZIP code 92067 on Trulia, including 1 open house, as well as 17 homes in the pre-foreclosure, auction, or bank-owned stages of the foreclosure process. The average listing price for homes for sale in 92067 was $3,885,831 for the week ending Mar 04, which represents a decrease of 0.9%, or $33,574, compared to the prior week.
Popular ZIP codes in Rancho Santa Fe include 92067 and 92091, with average listing prices of $3,885,831 and $4,456,477.
Wednesday, February 4, 2009
2009 Real Estate Outlook-On A National Level
Real Estate Outlook: What's in Store for 2009?
What will the new year bring for housing and real estate? It's easy to look at all the negative economic news in the headlines and say - there's no sign that 2009 is going to be any better than 2008.
But here's a different perspective to consider from one of the country's veteran financial analysts -- Richard Bove of Ladenburg Thalmann, an investment banking company.
In a research report issued late in December, Bove said he sees a positive dynamic taking shape in the current cycle. The government has intervened aggressively in the markets to push interest rates down -- most notably in the home mortgage sector.
Though it takes awhile for low-cost money to begin having its effect, Bove said he expects "housing prices to stabilize and/or rise (in 2009) after a likely boom in mortgage refinancings as rates fall and loan applications increase."
Add in the expected massive economic stimulus package being put together on Capitol Hill with the incoming Obama administration -- and there's a good chance we're going to see a gradual transformation of the downward cycle into a slow rebound over the coming several quarters.
Already there are positive signs of the turnaround Bove predicts:
Mortgage applications are off the charts, mainly for refis but also to buy houses at affordable prices.
Rates continue to hover at 50-year lows - five percent and even four and three quarters percent for 30-year mortgages, and still lower for 15 and 20 year mortgage terms.
Plus we're all paying a lot less at the gas pump, and sharply discounted prices for retail goods and autos.
And guess what? Americans are actually SAVING again, the national savings rate took a nearly three percent jump last month. That might sound small, but it's hugely important if it is the start of a trend.
There are also some signs that housing prices are stabilizing in some parts of the country. The latest monthly Federal Housing Finance Agency index found home prices UP by six-tenths of a percent in the Mountain states and UP by two tenths of a percent in New England.
You can ridicule small regional gains as statistically irrelevant, but here's an economic proposal to you for the New Year: Keep your eyes open for the small positive signs that are accumulating out there … because all downcycles tail off and come to an end.
The smartest players in real estate -- consumers and the industry - will make the most of the positives -- low-cost money, low prices, stabilizing local markets -- and thrive in the new year. Written by Kenneth R. Harney
What will the new year bring for housing and real estate? It's easy to look at all the negative economic news in the headlines and say - there's no sign that 2009 is going to be any better than 2008.
But here's a different perspective to consider from one of the country's veteran financial analysts -- Richard Bove of Ladenburg Thalmann, an investment banking company.
In a research report issued late in December, Bove said he sees a positive dynamic taking shape in the current cycle. The government has intervened aggressively in the markets to push interest rates down -- most notably in the home mortgage sector.
Though it takes awhile for low-cost money to begin having its effect, Bove said he expects "housing prices to stabilize and/or rise (in 2009) after a likely boom in mortgage refinancings as rates fall and loan applications increase."
Add in the expected massive economic stimulus package being put together on Capitol Hill with the incoming Obama administration -- and there's a good chance we're going to see a gradual transformation of the downward cycle into a slow rebound over the coming several quarters.
Already there are positive signs of the turnaround Bove predicts:
Mortgage applications are off the charts, mainly for refis but also to buy houses at affordable prices.
Rates continue to hover at 50-year lows - five percent and even four and three quarters percent for 30-year mortgages, and still lower for 15 and 20 year mortgage terms.
Plus we're all paying a lot less at the gas pump, and sharply discounted prices for retail goods and autos.
And guess what? Americans are actually SAVING again, the national savings rate took a nearly three percent jump last month. That might sound small, but it's hugely important if it is the start of a trend.
There are also some signs that housing prices are stabilizing in some parts of the country. The latest monthly Federal Housing Finance Agency index found home prices UP by six-tenths of a percent in the Mountain states and UP by two tenths of a percent in New England.
You can ridicule small regional gains as statistically irrelevant, but here's an economic proposal to you for the New Year: Keep your eyes open for the small positive signs that are accumulating out there … because all downcycles tail off and come to an end.
The smartest players in real estate -- consumers and the industry - will make the most of the positives -- low-cost money, low prices, stabilizing local markets -- and thrive in the new year. Written by Kenneth R. Harney
Sunday, January 18, 2009
What is 'IN" for 2009?
What is "IN" for 2009?
Sidelined home buyers. Family or lifestyle additions or changes made in buyers households in the last three years are forcing those waiting out the market transition to finally get off the fence and say, it's time for our family to buy the new home that suits our new needs.
Home uplifts. Not a big renovation, but some new finishes that can visually holdover stay-put home sellers. Not a gut rehab to the studs new kitchen, but new flooring, countertops and appliances.
Collaborative home pricing. The old days of home sellers configuring a homes price are out. What's new is that the seller with their agent look at closed comparables, set a price, then the buyer and their agent agree or disagree, but in the end, a mortgage lender and their appraiser will set the price, as they are assuming the most risk in the transaction.
Balanced reporting by real estate and personal finance journalists. Consumers learned in 2008 that the 'doom and gloom' residential real estate market headlines don't apply to all markets. What's been lost in the foreclosure hype is that there are still stories of homes selling in short market times (in as little as 3 days), homes selling at full price and some selling with multiple contracts on the table. Existing home sales will be 5.02 million versus 5.652 million for 2007, a decrease of just over eleven percent, considerably less that the recent correction in the U.S. stock market, plus a realistic view that over five million people purchased a home despite the headlines in 2008.
Creative home seller financing. Exhausted home sellers are turning to self-financing to move properties. Installment sale contracts and lease to own are the most popular and effective ways for sellers to begin to receive income from a property that has languished on the market in 2008.
Property tax appeals. With home prices dropping, many savvy home owners are appealing their property taxes. This is especially attractive to those looking to sell their home in 2009. With a competitive marketplace, those with the most realistic taxes are more likely to offer buyers an overall lower expense in home ownership.
Sidelined home buyers. Family or lifestyle additions or changes made in buyers households in the last three years are forcing those waiting out the market transition to finally get off the fence and say, it's time for our family to buy the new home that suits our new needs.
Home uplifts. Not a big renovation, but some new finishes that can visually holdover stay-put home sellers. Not a gut rehab to the studs new kitchen, but new flooring, countertops and appliances.
Collaborative home pricing. The old days of home sellers configuring a homes price are out. What's new is that the seller with their agent look at closed comparables, set a price, then the buyer and their agent agree or disagree, but in the end, a mortgage lender and their appraiser will set the price, as they are assuming the most risk in the transaction.
Balanced reporting by real estate and personal finance journalists. Consumers learned in 2008 that the 'doom and gloom' residential real estate market headlines don't apply to all markets. What's been lost in the foreclosure hype is that there are still stories of homes selling in short market times (in as little as 3 days), homes selling at full price and some selling with multiple contracts on the table. Existing home sales will be 5.02 million versus 5.652 million for 2007, a decrease of just over eleven percent, considerably less that the recent correction in the U.S. stock market, plus a realistic view that over five million people purchased a home despite the headlines in 2008.
Creative home seller financing. Exhausted home sellers are turning to self-financing to move properties. Installment sale contracts and lease to own are the most popular and effective ways for sellers to begin to receive income from a property that has languished on the market in 2008.
Property tax appeals. With home prices dropping, many savvy home owners are appealing their property taxes. This is especially attractive to those looking to sell their home in 2009. With a competitive marketplace, those with the most realistic taxes are more likely to offer buyers an overall lower expense in home ownership.
Saturday, January 10, 2009
2009 San Diego Real Estate Forecast
In looking ahead to 2009, the San Diego Residential Real Estate market appears to be ready to shake off the doldrums of 2007 and 2008. While we probably shouldn’t expect to see 20% appreciation again, there are signs indicating a stabilization of the market and a preparation for a “return to normalcy”. What does this mean?
Let’s take a look at some of the factors that impact residential real estate in San Diego and their current trends.
Resale inventories are down dramatically. Existing home owners are responding to today’s market realities. If a home owner needs to sell, they are pricing to achieve a sale in this down market. If a homeowner does not need to sell, they are not putting their home on the market to “see what happens”. The MLS listings for November 2008 were 15,529. There were 20,599 in November of 2007. That’s a 25% decrease.
New home inventories are down dramatically as well. Builders have slowed down the building of spec homes and are re-creating their product for today’s cost conscious market. There has been over 2 years of continuous declines in new home inventories with levels that are off more than 60% since the beginning of 2006.
Total home sales are up significantly. Total home sales in October 2008 were 3,600. That is the highest monthly total since December of 2006!
Sales of foreclosures exceed additional homes being foreclosed on a monthly basis. We are selling foreclosed homes faster than we are adding them to the inventory.
Interest rates are at historic lows. Countrywide announced a 30 year fixed Jumbo loan in the mid 5% range.
A new administration takes the reigns this month, optimism is rising. Change is what the buzz is about and change is happening. A honeymoon period usually follows a new presidential inauguration and with control of the House and Senate, there is a real chance for the Democrats to push forward economic legislation to reverse the course of this recession.
Job loses are mounting, but focused on trade and construction jobs. With stimulus packages in the offing, most of which focus on infrastructure and other forms of “construction”, there is a good chance to get America back to work building things. That helps construction numbers and it helps the supporting industries of construction.
Prices are still falling, but at a much lower rate of decrease. The overall market median price is flat, but the reality is that resales have finally made the pricing adjustment necessary and the rate of decline fell for resale homes is down.
Consumer confidence is low. But, investor confidence in real estate is growing daily. Evidence shows many banks are receiving 3+ offers on foreclosed homes over the original asking price. While the consumer is worried about their job and their existing mortgage payment, bottom priced resale homes are getting snapped up and quickly.
What does all this mean? What it means to me is 2009 will be the “bottom” of the recession for the San Diego real estate market.
Prices will stabilize.
Absorptions will increase.
Confidence will begin to return.
Mortgage rates will remain very low.
Government incentives will be applied to strengthen values. Jobs in construction will return through stimulus packages, which in turn will halt the job loses in other sectors.
Inventories will remain low for both new homes and resales. Total sales will continue to increase.
Notices of Default and Foreclosures will decrease.
Lenders will find a balance for qualifying criteria and loan products will stabilize.
Demand will return and supply will be limited.
The real estate industry will stabilize and we will prepare for better days in 2010 and ahead.
I am also an optimist! What do you think?
Let’s take a look at some of the factors that impact residential real estate in San Diego and their current trends.
Resale inventories are down dramatically. Existing home owners are responding to today’s market realities. If a home owner needs to sell, they are pricing to achieve a sale in this down market. If a homeowner does not need to sell, they are not putting their home on the market to “see what happens”. The MLS listings for November 2008 were 15,529. There were 20,599 in November of 2007. That’s a 25% decrease.
New home inventories are down dramatically as well. Builders have slowed down the building of spec homes and are re-creating their product for today’s cost conscious market. There has been over 2 years of continuous declines in new home inventories with levels that are off more than 60% since the beginning of 2006.
Total home sales are up significantly. Total home sales in October 2008 were 3,600. That is the highest monthly total since December of 2006!
Sales of foreclosures exceed additional homes being foreclosed on a monthly basis. We are selling foreclosed homes faster than we are adding them to the inventory.
Interest rates are at historic lows. Countrywide announced a 30 year fixed Jumbo loan in the mid 5% range.
A new administration takes the reigns this month, optimism is rising. Change is what the buzz is about and change is happening. A honeymoon period usually follows a new presidential inauguration and with control of the House and Senate, there is a real chance for the Democrats to push forward economic legislation to reverse the course of this recession.
Job loses are mounting, but focused on trade and construction jobs. With stimulus packages in the offing, most of which focus on infrastructure and other forms of “construction”, there is a good chance to get America back to work building things. That helps construction numbers and it helps the supporting industries of construction.
Prices are still falling, but at a much lower rate of decrease. The overall market median price is flat, but the reality is that resales have finally made the pricing adjustment necessary and the rate of decline fell for resale homes is down.
Consumer confidence is low. But, investor confidence in real estate is growing daily. Evidence shows many banks are receiving 3+ offers on foreclosed homes over the original asking price. While the consumer is worried about their job and their existing mortgage payment, bottom priced resale homes are getting snapped up and quickly.
What does all this mean? What it means to me is 2009 will be the “bottom” of the recession for the San Diego real estate market.
Prices will stabilize.
Absorptions will increase.
Confidence will begin to return.
Mortgage rates will remain very low.
Government incentives will be applied to strengthen values. Jobs in construction will return through stimulus packages, which in turn will halt the job loses in other sectors.
Inventories will remain low for both new homes and resales. Total sales will continue to increase.
Notices of Default and Foreclosures will decrease.
Lenders will find a balance for qualifying criteria and loan products will stabilize.
Demand will return and supply will be limited.
The real estate industry will stabilize and we will prepare for better days in 2010 and ahead.
I am also an optimist! What do you think?
Subscribe to:
Posts (Atom)